[Client] Salvi Design
[Date] Dec. 08
[Category] special event, "guerrilla" marketing
[Description]
It all came out of the blue. A marker pen in our hand, an idea and a promotion created to promote our own blog, "Jamon the blog". A juicy and tender place where we feel free free to express our thoughts. Our campaign was formed by 7 hand made posters spread through our home town and also 500 stickers place in social stablishments.
The slogan used was: "Dear Father Christmas, this year we treat you to a Spanish ham. Signed www.jamontheblog.com". All these years treating us to Spanish ham, it was about time some one did some thing for him, considering he has always been generous to us no matter how bad we had been.
"Jamon the Blog" is still our main pilar together with this web site 2.0
[link] www.jamontheblog.com